Interactive growth simulator
Model how small changes compound into growth.
Adjust funnel conversion, LTV, ROAS or churn and see how the complete customer journey—and its sales potential—changes in real time.
Dynamic staircase
10,000 people through the full journey.
Exact customer counts and percentage change are shown at every stage.
Marketing reach
Awareness
10,0000.0%1.0%converts
Engaged audience
Consideration
1000.0%20%converts
New customers
First conversion
20.00.0%30%converts
Returning customers
Retention
6.000.0%30%converts
Loyal customers
Loyalty
1.800.0%Sales reflection
Scenario value compared with the baseline
Pitching model: ROAS adjusts effective reach, churn adjusts retained volume, and LTV adjusts customer value. Replace the neutral business-lever baselines with company figures before presenting a financial forecast.
What the model measures
Four growth levers, connected through one customer journey.
Conversion
Test how improvements between awareness, consideration, first purchase, retention and loyalty compound through the funnel.
LTV
Model how a higher or lower customer lifetime value changes the commercial value created by the same customer base.
ROAS
See how advertising efficiency can expand or reduce effective reach while keeping the scenario easy to compare.
Churn
Measure how customer loss changes retained customers, loyal customers and the value of the complete journey.
The baseline starts with 10,000 people and follows them from awareness to consideration, first conversion, retention and loyalty. It is an illustrative planning model—not a financial forecast—until company-specific figures are applied.
Apply it to your business
Turn the scenario into a practical growth plan.
Use your real funnel, customer and commercial figures to identify which improvement could create the strongest effect.